Barnes & Noble Expands Award-Winning NOOK Color(TM) Reading Experience with the Most Requested Tablet Features
Reader's Tablet(TM) Now Offering Popular Apps, Email, Enhanced Web Experience and New Rich Content for Adults and Children
Customers Can Explore One of World's Largest Digital Bookstores Featuring New NOOK Apps(TM), More than 2 Million Books, 150 Interactive Magazines and Newspapers and More Than 12,000 Children's Chapter and Picture Books
At Only $249, the Easy-to-Use, Full-Featured NOOK Color is the Best Value in the Tablet Market, Offering a Great Alternative to Expensive Tablets
Exciting Free Software Update Now Available to All Current and Future NOOK Color Customers
New York, New York - April 25, 2011 - Barnes & Noble, Inc. (NYSE: BKS), the world's largest bookseller, announced today that it added significant new features and content to the NOOK Color Reader's Tablet, making what has already been acclaimed as the best reading device on the market, the best tablet value on the market at just $249. With a major update to its bestselling device, Barnes & Noble is delivering more of what NOOK Color customers want: shopping a broad collection of popular apps, staying connected with full-featured, built-in email and an enhanced Web experience. In addition, NOOK Color's reading experience gets even better with enhanced books featuring in-page video, new interactivity in digital children's picture books, and now over 150 interactive magazines and newspapers, including new popular titles like The Economist and Food & Wine. All current and future NOOK Color customers can experience all of the great new features in v1.2 now available at www.nookcolor.com/update and provided for free over the air (OTA) via Wi-Fi to customers beginning next week.
"NOOK Color offers the best reading experience of any device, and now delivers the most popular tablet features such as engaging apps so customers can play, learn and explore, free, built-in email, an Android operating system update for enhanced Web browsing and more interactive content," said William Lynch, Chief Executive Officer of Barnes & Noble. "With our new NOOK Apps program, we've partnered with the world's best publishers and developers to offer popular brands like Angry Birds, Epicurious, Uno, Lonely Planet, Dr. Seuss, Little Critter and many more quality and entertaining applications. These and other enhancements, plus new ways for adults and children to experience exciting content, make NOOK Color a great alternative to paying double the price - or more - for an expensive tablet. Our easy-to-use, full-featured Reader's Tablet is available for only $249, and presents the best value of any tablet on the market."
Barnes & Noble Expands Award-Winning NOOK Color(TM) Reading Experience with the Most Requested Tablet Features
Reader's Tablet(TM) Now Offering Popular Apps, Email, Enhanced Web Experience and New Rich Content for Adults and Children
Customers Can Explore One of World's Largest Digital Bookstores Featuring New NOOK Apps(TM), More than 2 Million Books, 150 Interactive Magazines and Newspapers and More Than 12,000 Children's Chapter and Picture Books
At Only $249, the Easy-to-Use, Full-Featured NOOK Color is the Best Value in the Tablet Market, Offering a Great Alternative to Expensive Tablets
Exciting Free Software Update Now Available to All Current and Future NOOK Color Customers
New York, New York - April 25, 2011 - Barnes & Noble, Inc. (NYSE: BKS), the world's largest bookseller, announced today that it added significant new features and content to the NOOK Color Reader's Tablet, making what has already been acclaimed as the best reading device on the market, the best tablet value on the market at just $249. With a major update to its bestselling device, Barnes & Noble is delivering more of what NOOK Color customers want: shopping a broad collection of popular apps, staying connected with full-featured, built-in email and an enhanced Web experience. In addition, NOOK Color's reading experience gets even better with enhanced books featuring in-page video, new interactivity in digital children's picture books, and now over 150 interactive magazines and newspapers, including new popular titles like The Economist and Food & Wine. All current and future NOOK Color customers can experience all of the great new features in v1.2 now available at www.nookcolor.com/update and provided for free over the air (OTA) via Wi-Fi to customers beginning next week.
"NOOK Color offers the best reading experience of any device, and now delivers the most popular tablet features such as engaging apps so customers can play, learn and explore, free, built-in email, an Android operating system update for enhanced Web browsing and more interactive content," said William Lynch, Chief Executive Officer of Barnes & Noble. "With our new NOOK Apps program, we've partnered with the world's best publishers and developers to offer popular brands like Angry Birds, Epicurious, Uno, Lonely Planet, Dr. Seuss, Little Critter and many more quality and entertaining applications. These and other enhancements, plus new ways for adults and children to experience exciting content, make NOOK Color a great alternative to paying double the price - or more - for an expensive tablet. Our easy-to-use, full-featured Reader's Tablet is available for only $249, and presents the best value of any tablet on the market."
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